Recent Articles
Charlie Brooker’s Anatomy of the Clone-Driven Style of TV News
Watch the style of how TV news is presented, and it’s like watching, “Land of the Clones.” Television news today – local, cable or national – is all formula driven.
How Penske brought fast support and a good memory worth repeating
At the very core of great image and reputation management is the skill and talent to create authentic memories that are worth repeating. Let me repeat such a story about Penske.
In a crisis situation, it’s necessary and okay to demand media accuracy
Too much is at stake when a crisis hits for the increasing bad behavior of sloppy, sensationalistic reporting and media inaccuracy to be condoned.
PBS TV Stations in a Financial Crisis, Out of Step with the Times
The legacy local PBS funding model no longer works in the digital era, and the lack of seasoned broadcasters at the helm creates a crisis with few answers.
Sure sign of the trivial value of PR and image management in some organizations
In the nation’s capital area, an area with superb medical facilities, there is hot competition. And, they invest heavily in topnotch professional communications and marketing.
2013 May be Beginning of the End for Many Senior Execs in PR
Public relations expert David Bray says a lot of people over age 50 in the PR business are being left behind by technology. His advice? Learn what you have to learn because if you don’t, it’s the beginning of the end.
An Authenticity Mandate: Business Communication in the Digital Era
Communication – the act of sharing information and news – is a primal need, regardless of culture, and as old as humankind. For it to be credible and sustainable, it must be accurate.
Inspirational and patriotic storytelling captivates audiences
Even in today’s digital era of brevity, 140-character Tweets and self-promotion, the age-old style of good storytelling still dominates.
5 essential Website analytics – if you build it, they must come
Websites are not a field of dreams. They are all about purpose and, especially, audience. As Ted Leonsis, co-founder of AOL, is fond of saying, “It’s all about attracting eye-balls.”
Great crisis communications con, and 10 ways to avoid it
We live in a world seemingly in crisis mode – horrific gun murders around the country spawn sharply divided opinions, and no expedient action other than making public schools into fortresses of self-defense rather than for learning.
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