Recent Articles
In a News World, the Rise of Brand Journalism
Intense mandates on hourly billing hamstring many communications firms in the U.S. from embracing new methods. Trend researcher Ines Nadal in London has a theory on communications in the digital era.
“Lockdown” means confined, not safe, secure or protected
Too many harsh words with negative, misleading connotations from law enforcement, prison management, and emergency services are becoming commonplace in American language.
Charlie Brooker’s Anatomy of the Clone-Driven Style of TV News
Watch the style of how TV news is presented, and it’s like watching, “Land of the Clones.” Television news today – local, cable or national – is all formula driven.
How Penske brought fast support and a good memory worth repeating
At the very core of great image and reputation management is the skill and talent to create authentic memories that are worth repeating. Let me repeat such a story about Penske.
In a crisis situation, it’s necessary and okay to demand media accuracy
Too much is at stake when a crisis hits for the increasing bad behavior of sloppy, sensationalistic reporting and media inaccuracy to be condoned.
PBS TV Stations in a Financial Crisis, Out of Step with the Times
The legacy local PBS funding model no longer works in the digital era, and the lack of seasoned broadcasters at the helm creates a crisis with few answers.
Sure sign of the trivial value of PR and image management in some organizations
In the nation’s capital area, an area with superb medical facilities, there is hot competition. And, they invest heavily in topnotch professional communications and marketing.
2013 May be Beginning of the End for Many Senior Execs in PR
Public relations expert David Bray says a lot of people over age 50 in the PR business are being left behind by technology. His advice? Learn what you have to learn because if you don’t, it’s the beginning of the end.
An Authenticity Mandate: Business Communication in the Digital Era
Communication – the act of sharing information and news – is a primal need, regardless of culture, and as old as humankind. For it to be credible and sustainable, it must be accurate.
Inspirational and patriotic storytelling captivates audiences
Even in today’s digital era of brevity, 140-character Tweets and self-promotion, the age-old style of good storytelling still dominates.
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