Winner: Convoluted Press Release of the Month

Breaking nearly every rule for clarity of message and effective communications, America Online (AOL) has issued a convoluted news release that mixes together two jargon-engorged technology announcements (which make no sense) with … oh, by the way, gee whiz, we almost forgot … news that the company is moving corporate headquarters to New York from the Washington area … buried in the third paragraph!

And, as an added bonus from AOL’s PR people — check out the ground-breaking four (4) headlines to make three (3) announcements, all of which have no relevance to each other. It is downright comic.

The release would only suggest that AOL has lost its compass as to what business it is really in and is adrift in the competitive corporate sea. AOL’s PR people win the prize for the most amateurish corporate communications of the month.