Comments on: The Cheapening of the Word, “Hero” http://www.davidhenderson.com/2007/10/15/the-cheapening-of-the-word-hero/?utm_source=rss&utm_medium=rss&utm_campaign=the-cheapening-of-the-word-hero Writer, communications strategist, Emmy Award winning former CBS News correspondent Wed, 25 Apr 2012 12:24:53 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Matt Langdon http://www.davidhenderson.com/2007/10/15/the-cheapening-of-the-word-hero/#comment-76 Matt Langdon Tue, 16 Oct 2007 02:19:39 +0000 http://www.davidhenderson.com/blog/2007/10/15/the-cheapening-of-the-word-hero/#comment-76 Hear hear. The word is out of control - especially after 9/11. I wrote something similar called Ground Zero and the Definition of a Hero - http://heroworkshop.wordpress.com/2007/09/26/ground-zero-and-the-definition-of-hero/ I wish I'd had someone leave a comment that so fully exemplified my post as you got though. Those poor people only having an average of 12 months in the boardroom. How do they survive? Hear hear. The word is out of control – especially after 9/11. I wrote something similar called Ground Zero and the Definition of a Hero – http://heroworkshop.wordpress.com/2007/09/26/ground-zero-and-the-definition-of-hero/

I wish I’d had someone leave a comment that so fully exemplified my post as you got though. Those poor people only having an average of 12 months in the boardroom. How do they survive?

]]> By: David Henderson http://www.davidhenderson.com/2007/10/15/the-cheapening-of-the-word-hero/#comment-70 David Henderson Mon, 15 Oct 2007 19:31:26 +0000 http://www.davidhenderson.com/blog/2007/10/15/the-cheapening-of-the-word-hero/#comment-70 I rest my case. DH I rest my case. DH

]]> By: George Potts http://www.davidhenderson.com/2007/10/15/the-cheapening-of-the-word-hero/#comment-69 George Potts Mon, 15 Oct 2007 18:55:56 +0000 http://www.davidhenderson.com/blog/2007/10/15/the-cheapening-of-the-word-hero/#comment-69 David, Thank you for your email inviting me to read your post. I agree that the word "Hero" has been cheapened in our national media; however, your example from our Web site of how the term “Hero” has been generally devalued is off beam. As a writer, I know that you understand the term “context”. Our Web site and blog are written for senior marketing professionals - an audience that has been under attack by CEOs and CFOs over the last several years when attempting to adhere to sound brand building practices. These professionals have seen their average tenure in the boardroom drop to only 12 months. So, yes, Kolbrener believes we do work with persons of distinguished courage and ability; we admire them for their brave deeds and noble qualities all within the context of our industry. George Potts Vice President, Marketing Kolbrener USA David,

Thank you for your email inviting me to read your post. I agree that the word “Hero” has been cheapened in our national media; however, your example from our Web site of how the term “Hero” has been generally devalued is off beam.

As a writer, I know that you understand the term “context”. Our Web site and blog are written for senior marketing professionals – an audience that has been under attack by CEOs and CFOs over the last several years when attempting to adhere to sound brand building practices. These professionals have seen their average tenure in the boardroom drop to only 12 months. So, yes, Kolbrener believes we do work with persons of distinguished courage and ability; we admire them for their brave deeds and noble qualities all within the context of our industry.

George Potts
Vice President, Marketing
Kolbrener USA

]]>