How to “WOW” An Audience

I have the greatest respect for Steve Jobs, co-founder and CEO of Apple, as a visionary corporate leader. As a communicator, he is among the best.

BusinessWeek‘s Carmine Gallo examined Jobs’ recent speech at Macworld and shares a ten-part outline on how to “wow” an audience.

Category: Apple, News Media, Public Relations, Reputation management, Strategic Communications