Archive for January, 2009
How Not to be a Key Online Influencer
[UPDATE] A friend initially shared this story with me recently, and I have delayed posting it until confirmation. It’s a story about a PR account executive/vice president named James Andrews from Ketchum in Atlanta who flew to Memphis to visit FedEx, one of the agency’s biggest clients. Andrews’ mission was to — now, this is [...]
5 Tips for Business in a Down Economy
I liked this commonsense checklist from Jamie Turner’s blog - The 60 Second Marketer – for anyone seeking a competitive edge in these challenging times that I asked Jamie for permission to repost it here: Here are the key things you’ll learn in this article: That you don’t need big budgets to make a big impact [...]
Mr. Obama’s “We the People”
Barack Obama speaks as a natural leader. He inspires by talking inclusively about, “we.” That’s you and me and him. It’s us. Mr. Obama demonstrates authentic leadership. He defers talking about himself because, in the end, we don’t want to hear him talk about himself but rather what he’s going to do to help rebuild [...]
We are What We Eat
Every time I travel abroad, I am reminded that we, in America, are eating under an illusion … that all the corn in our diets is good for us. It is not. I, personally, believe we have been sold an unhealthy bill of goods for years – dishonest advertising and promotion – just to enable [...]
Are You a Media Savvy Leader?
An interview I recently gave to the Council of Public Relations Firms is now online. The title is, “Are You a Media Savvy Leader? How Agency Heads Can Boost Results in a Tight Economy,” and delivers tips on boosting competitive leadership in the PR industry. Here is the interview, with special thanks to reporter/editor Brian [...]
BoomerCafé, the next 10 years
It was in the summer of 1999 that my old friend, Greg Dobbs, and I got the idea for launching BoomerCafé.com. I had just started receiving AARP’s magazine, and astounded by the array of articles about “old people,” I called Greg to ask if he read it, too. His response was that he was too busy [...]
The Changing Face of PR Leadership
I recently received an email from the CXO of a public relations firm suggesting that if I had time, I might be interested in reading the seven (7) most recent posts on his new blog. I visited his blog, and what I found were not blog postings in the normal sense but rather novelettes – [...]
Forgotten Remembrances
I had a wonderful experience recently, being in the same room with and watching two remarkable talents. One was a teacher, Holiday Reinhorn. Holly has a natural gift for teaching creative writing magic. The other person was the student, Clare Jamal O’Brien. That’s Clare in the photo on the right. Clare is currently working on [...]
Is Human Resources the Culprit?
At the recent Changing Times conference I attended in Europe, there were many conversations over lunch and in the evenings about careers. And, I heard a troubling concern among the young adult professionals from Europe, America and the Middle East – how to find a job of value where they can make a difference, work [...]
When Lawyers Get In The Way of Communications
David Meerman Scott, a leading business consultant and best-selling author, had a terrific post on his blog – Web Ink Now – today that is an issue close the heart of any veteran communications professional – what happens when attorneys start messing with public relations. Most often the results include ambiguous and perplexing messages. Let [...]
