What to Write About … One of Those Days

I woke up today, wanting to write something inspiring on this blog, something that readers might find of value. The trouble is, the creative muse has not come around to help.

So, I visited Barnabas Quotidianus, the blog of my good friend in England, Barney Leith, for some ideas, and found he’s in the same creative leaking boat … except Barney had a neat image on his blog that I have swiped (right).

It was Barney who introduced me to the scope of WordPress blogs, and that gave me an idea … to write just a few words about the importance in today’s world of having a blog.

A few years ago, we only had our reputations that we had built among friends and in business plus a business card to define ourselves. Today, we have all kinds of online support tools to help build better awareness and differentiation. Few things are better than a blog. But a blog’s value is only as important as the value you deliver in what you write and share.

If consultant A has the same credentials as consultant B, for example, but consultant B regularly shares valuable information via a blog, and consultant A does not even have a blog, which consultant has the better change to prosper? Substitute “company,” “organization,” or whatever for “consultant.” In today’s competitive world, not only being online but learning the online world is crucial. That’s the premise behind my new book, The Media Savvy Leader: Visibility, Influence and Results in Today’s Competitive World.

If you are interested in learning more about WordPress blogs, visit BlogStrategies.net. It’s another of my blogs.

There … hope you have found something of value in this posting.

Tags: David Henderson

Category: Blogging, Featured