Archive for August, 2010
CDC Conference on Communications
What an absolute thrill to be an opening speaker at the CDC (Centers for Disease Control) National Conference on Health Communication, Marketing and Media today in Atlanta. Terrific conference and outstanding group of professionals.
Making News: Core Values and Clear Vision
When actor Rainn Wilson wanted to find a way to introduce Soul Pancake, his new spiritually based social media Web site, he signed up on Twitter, joined in the discussions and attracted more than a million followers within six months. Today, 20 months later, Wilson has more than 2-million followers on Twitter.
Why Social Media Fails for Many Companies and Organizations
Social media is all the rage among companies and organizations. But when you stop to examine the return on investment and effectiveness of many social media efforts, it’s often embarrassingly ineffective and trivial at the expense of more important potential ways to communicate to key audiences.
New Orleans … Best Local Radio in America
I mourn the loss of quality local radio in most cities around the country. The Washington, DC, area – my hometown – has been reduced to trivial, agenda-driven radio. But … radio in New Orleans, on the other hand, is terrific and best in the land.
United, The Duct Tape Airline
I don’t normally write about such things but a couple of recent international flights on United Airlines were troubling, and raised questions in my mind about safety … how much is United cutting back on maintenance and pushing or circumventing the limits of repair standards?
