Archive for September, 2010

Are We Becoming a New Form of Paparazzo?

Are We Becoming a New Form of Paparazzo?

| September 29, 2010 | 0 Comments

An increasing number of academics, psychologists and human behavior experts are studying why it is that we in the American culture are so captivated and influenced by celebrity. I wonder, too … are we all becoming some new form of paparazzo?

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How to Bring Focus to Online Social Media

How to Bring Focus to Online Social Media

| September 21, 2010 | 0 Comments

The online tools for social media are, unquestionably, invaluable to enhance awareness amid all of today’s noise and competitive clutter. But, it’s not a space for beginners.

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Is the PR Industry Just Sleepwalking Between 9 and 5?

Is the PR Industry Just Sleepwalking Between 9 and 5?

| September 17, 2010 | 11 Comments

Despite impressive advances in technology, many if not most PR agencies have yet to awaken to the digital era’s opportunities. It’s like the PR business isn’t fully aware of a fast-moving train that’s essential for making business and industry more competitive.

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Four Ways to Save News Publishing

Four Ways to Save News Publishing

| September 12, 2010 | 0 Comments

New Orleans journalist and writer Karen Dalton-Beninato has more than 20 years in the news business … and has been both musing and disappointed over the demise of mainstream newspapers. She shares her recent column from Huffington Post.

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How PR People Rebuff the Media, Risk Brand Image

How PR People Rebuff the Media, Risk Brand Image

| September 10, 2010 | 2 Comments

As co-founder and publisher of BoomerCafé – the online magazine for baby boomers – I was checking Community Coffee’s website the other day for a contact. I was going to write a story about coffee. What I found instead was a corporate online fortress.

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