Comments on: Five Steps to Organic Social Media in 2011 http://www.davidhenderson.com/2010/12/24/five-steps-to-organic-social-media-in-2011/?utm_source=rss&utm_medium=rss&utm_campaign=five-steps-to-organic-social-media-in-2011 Writer, communications strategist, Emmy Award winning former CBS News correspondent Tue, 22 May 2012 15:13:07 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Tweets that mention Five Steps to Organic Social Media in 2011 -- Topsy.com http://www.davidhenderson.com/2010/12/24/five-steps-to-organic-social-media-in-2011/#comment-13613 Tweets that mention Five Steps to Organic Social Media in 2011 -- Topsy.com Sun, 26 Dec 2010 20:26:47 +0000 http://www.davidhenderson.com/?p=7717#comment-13613 [...] This post was mentioned on Twitter by Jim Barbagallo, Urban Suite PR. Urban Suite PR said: RT @AliahPR: Five Steps to Organic Social Media in 2011 http://t.co/jFeNLm3 #socialmedia #SM #Facebook #Twitter #email #blog [...] [...] This post was mentioned on Twitter by Jim Barbagallo, Urban Suite PR. Urban Suite PR said: RT @AliahPR: Five Steps to Organic Social Media in 2011 http://t.co/jFeNLm3 #socialmedia #SM #Facebook #Twitter #email #blog [...]

]]> By: Kathleen http://www.davidhenderson.com/2010/12/24/five-steps-to-organic-social-media-in-2011/#comment-13570 Kathleen Fri, 24 Dec 2010 21:30:33 +0000 http://www.davidhenderson.com/?p=7717#comment-13570 Some good points here David. Social media is about relationships and building trust around your brand, not about selling. An increase in sales is a nice bi-product but should not be the aim. If you only use social media to promote yourself, you will be spotted a mile away. I agree with your teamwork approach. Social media works best when it is fully integrated with the overall communications strategy of an organization. I have also come across many alleged social media "experts" who quite often come from an advertising and sales background and have added social media to their bag of services. When you check out their social media profiles they have a few dozen followers and last tweeted about a week ago... Some good points here David. Social media is about relationships and building trust around your brand, not about selling. An increase in sales is a nice bi-product but should not be the aim. If you only use social media to promote yourself, you will be spotted a mile away. I agree with your teamwork approach. Social media works best when it is fully integrated with the overall communications strategy of an organization.

I have also come across many alleged social media “experts” who quite often come from an advertising and sales background and have added social media to their bag of services. When you check out their social media profiles they have a few dozen followers and last tweeted about a week ago…

]]> By: Tweets that mention Five Steps for Organic Social Media for 2011 | David Henderson - author, journalist, communications strategist -- Topsy.com http://www.davidhenderson.com/2010/12/24/five-steps-to-organic-social-media-in-2011/#comment-13569 Tweets that mention Five Steps for Organic Social Media for 2011 | David Henderson - author, journalist, communications strategist -- Topsy.com Fri, 24 Dec 2010 19:10:15 +0000 http://www.davidhenderson.com/?p=7717#comment-13569 [...] This post was mentioned on Twitter by David Henderson. David Henderson said: Five Steps for Organic Social Media for 2011 - http://twurl.nl/tfxzeo [...] [...] This post was mentioned on Twitter by David Henderson. David Henderson said: Five Steps for Organic Social Media for 2011 – http://twurl.nl/tfxzeo [...]

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