Archive for January, 2011
When a Company Creates Its Own PR Problems
While waiting on repairs to my car, I decided to make the most of the time and practice using a new HD video camera used in my work. I never dreamed I’d be accosted for shooting some video from a public sidewalk … or that the police would be called!
How to Develop a Social Media Strategy for Your Organization
Setting up social media accounts for your brand is very easy and straight-forward … while expanding and sustaining them in the long-term is another matter, writes Kathleen Holmlund of News Strategies.
Actual News Stories I’d Like to See the News Media Report
Much has been written about the steady demise of what was formerly known as mainstream news media in America. Newspapers, magazines, TV and radio news have all been slow to comprehend and embrace the sea change ways that we communicate today, driven by the online digital revolution.
Top 10 Best Resources for Online News Communications
For many years, I have been using the influence of authentic and relevant news, delivered online, to enhance brand and image reputation for clients. I’ve put together resources and tools that deliver exceptional quality, are highly portable and easy to use. Here’s my 2011 Top 10 list.
