FEMA Stages Fake News Conference

Why am I not surprised?! FEMA or the Federal Emergency Management Agency staged a fake news conference last week for propaganda purposes to brag about how well the beleaguered agency had responded to the fire devastation in south California. FEMA PR people pretended to be reporters and asked fluffy questions in an attempt to make their bosses look good.  

TIME magazine reports that Ogilvy public relations is behind helping FEMA to stage fake news events. Flacks helping flacks.

What they all did is dishonest, unethical and just plain not right, contributing further to the already damaged reputation of the agency. What were they thinking?! Probably nothing.

Maybe the lesson is this … when working with the media, it is important to be open and transparent. It helps to behave properly.