Image Crisis at the Pentagon … again
By DH on Apr 17, 2008 in Reputation management
At a time when America’s infrastructure is suffering from federal budget cutbacks — bridges crumbling, layoffs, subprime scandal, financial pressures on Americans, skyrocketing gas prices — Air Force Major Stephen Goldfein steered $50-million to two of his cronies who hoped to set up a private company to … get this … “jazz up the Air Force’s Thunderbirds air show.” No company actually existed yet but they sure could have done something with the loot.
The Washington Post has the full story on Goldfein and his behavior, just another example of the level of corruption and profiteering. No word yet on how much he hoped to pocket.
The Pentagon inside dealings and scandals have been so incredible in recent years that Defense Secretary Gates should just hire a team of crisis communications pros to handle damage-control.
As I observe, consult and write books and articles about reputation and brand leadership in today's highly competitive world, I will share thoughts and perspective on this blog.
