The legacy local PBS funding model no longer works in the digital era, and the lack of seasoned broadcasters at the helm creates a crisis with few answers.
In the nation’s capital area, an area with superb medical facilities, there is hot competition. And, they invest heavily in topnotch professional communications and marketing.
Public relations expert David Bray says a lot of people over age 50 in the PR business are being left behind by technology. His advice? Learn what you have to learn because if you don’t, it’s the beginning of the end.
Communication – the act of sharing information and news – is a primal need, regardless of culture, and as old as humankind. For it to be credible and sustainable, it must be accurate.
Even in today’s digital era of brevity, 140-character Tweets and self-promotion, the age-old style of good storytelling still dominates.
Websites are not a field of dreams. They are all about purpose and, especially, audience. As Ted Leonsis, co-founder of AOL, is fond of saying, “It’s all about attracting eye-balls.”
We live in a world seemingly in crisis mode – horrific gun murders around the country spawn sharply divided opinions, and no expedient action other than making public schools into fortresses of self-defense rather than for learning.
From beginnings in 2003 as a blog platform, WordPress has rapidly matured into a powerful and highly versatile content management system (CMS), and most popular in the world.
Time matters when a reputation or a brand image is at stake. In today’s nanosecond-driven digital environment, nimble, often quick, strategic communications make a difference. Here’s why …