Reputation Management
Susan G. Komen for the Money: Arrogant and Clueless in the Digital Era
“It started with a tweet,” writes Mary Elizabeth Williams on Salon.com. “And in the end, that’s what won the war.
But … Komen remained silent. No response for more than a full day.
Hey, ya know what?! … junk words are a lazy way of speaking
“Hey, ya know what?” our president often says at news conferences and speeches when he begins a thought or answer to a question.
No, Mr. President, I don’t “know what”—that’s what I expect you to tell me. Furthermore, it’s not a very “presidential” or top executive style of speaking.
Brand Journalism
What is Brand Journalism, and Why is it Important?
Boeing uses it to show us what an Air Force base test flight is really like. So does Louisiana Seafood, as a way for fishermen and seafood processors to tell their stories after the devastating BP oil spill. It’s called “brand journalism,” a new form of communications for business that’s rapidly emerging.
When Disaster Hits, Report Your Own News
When the disaster hits, news crews show up – reporters, photographers, satellite trucks. They do stories about human suffering and destruction, always in a predictable, formula approach. After a few days – seemingly on cue – they depart to move on to the next disaster du jour.
Personal Notes
Restrictions on photography in public in name of fighting terrorism
Mount your digital camera on a tripod, start taking photos of the U.S. Capitol building, the White House or even Union Station, the train station, and there is a good chance police will show up, asking questions. Friends in the news media have been sharing countless stories of being stopped, blocked, questioned and detained by police.
Jay Hunter Morris: Watching a Star Rise Through Talent, Hard Work and Being Real
Jay Hunter Morris knows that talent alone does not necessarily lead to success. And, it certainly will not land you in a starring role at New York’s Metropolitan Opera. That takes a lot more work. Now, he is starring in one of opera’s most demanding roles before a global audience.
Social Media
Measuring social brand value of the world’s leading brands
In November 2011, Sociagility.com – an organization that ranks corporate social brand value – looked at the social brand value of 50 of the world’s leading brands, creating a revised top 50 ranking according to their social media performance. The results are fascinating.
SOCIAL is driving the fastest cycle in technology
The convergence of social media with the proliferation of cheap wireless connectivity, “the cloud” and Web-enabled smartphones are driving what is described as the biggest leap forward in the I.T. revolution.
Other Recent Posts
Amtrak to Public: Trains are Dangerous; Terrorists may Strike
Amtrak, America’s passenger train service, is working hard to scare the crap out of people who ride trains. Widescreen TVs in Amtrak stations are running a lengthy video produced seemingly to convince us that terrorists may strike your train at any moment. What they are doing sure seems more like “security theater” to justify a fat cop budget … and, it feels dishonest.
The Enduring Demand for Great Video, Even from a Remote Island
Let me digress a little from the normal communications-oriented theme of my site to share a story about an old friend who has found his life’s passion as one of the world’s most unique photojournalists. If you are ever visiting Hawaii’s Big Island when one of its volcanos is erupting, there’s a chance you may see Mick Kalber in action
