Speaking

IABCDavid regularly lectures at communications and media relations workshops, roundtables and conferences in the U.S. and Europe, from Washington, Prague and Dallas to Ljubljana and London.

He works with corporations and organizations on dynamic new concepts and methods to achieve greater influence and connection with stakeholders and audiences by knowing how to credibly and influentially manage their own news.

David’s audiences include business leaders, communications professionals, not-for-profit executives, association managers and students.

He speaks about his landmark work in brand journalism, the phrase he coined more than two decades ago, that quickly builds greater awareness and more prominence for companies through strategic use of journalistic techniques in business communications.

Popular subjects include how to use corporate journalism to manage your own news with influence and credibility, using the tools of online social media.

Additional topics include, in brief:

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  • Making News in the Digital Era: Increasing Influence to Increase Competitiveness.
  • Torrents of Change: Reputation Management in the Online Media Landscape.
  • Strategy First: Why Effective Communications Are Not About Trendy Tactics.

For more details, download David’s speaking overview – click here (PDF).

Email: David (at) DavidHenderson (dot) com