All Entries Tagged With: "Online media"
Nobody Ever Kicked in the Door
Back when I was an on-air correspondent for CBS News, I witnessed how many organizations reacted in crisis. It was usually a fumbling manner that fell into into one of three different yet predictable styles: Pull down the shades, turn out the lights, say nothing, pretend it will go away, and discuss changing the name [...]
The Coming Explosion in News Online
Despite the fast-decline of the traditional newspaper industry, I predict a new era of influence, interest and credibility of online news resources that will lead to an exciting explosion of new online media sites. Too many online media-oriented sites today – ranging from blogs to sites like Huffington Post – are run by people who, [...]
Why Big PR Lacks Online Leadership/Expertise
It was less than two years ago that Marsha Silverman, CEO of Ogilvy PR, said publicly during the 2007 Bulldog Reporter Summit that she didn’t know much about the online world, and even email was a nuisance to her. My intent now is certainly not to pick on Marsha but to try to get at [...]
Greatest Challenge Facing Online Media
Professor Larry Parnell at George Washington University invited me as a guest lecturer this week before his graduate class on communications, and I was struck by this profound question from a student. She asked what I thought is the greatest challenge facing online media today. Here’s my answer – when you look across blogs, social [...]
