All Entries Tagged With: "Reputation management"
Nestle Caught in Identity Crisis
Nestle, headquartered in Vevey, Switzerland, is the latest company to get caught up in a social media controversy. The issues are complex and whipped up emotionally by Greenpeace, an organization I have little respect for because of their violent and often misleading or untruthful tactics.
The Media Savvy Leader … coming soon
My latest book – The Media Savvy Leader – will be released in January 2009, published by Robert D. Reed Publishers. The Media Savvy Leader is a book for C-Suite executives and top leaders of organizations. The book profiles some of today’s most recognized executives who know the competitive importance of personally taking change of [...]
Significance of Apple’s Bold Leadership
As you know from reading this blog, I often use Apple as an example of savvy corporate leadership, not only in America but globally. Apple defines vision and achieves success better than anyone else, in my opinion. The company also designs the best quality computers and devices for communications in today’s world, a reality being [...]
Lack of Accountability at AT&T Wireless
AT&T Wireless, the cell phone company, is one of those big, faceless corporations that bumps along and manages stays in business despite itself, I believe. Case in point is the fiasco over the announcement on AT&T’s Web site that Apple iPhone users would get free access to AT&T’s 17,000 Wi-Fi hot spots around the country. [...]
Oil Price Solution: Write Congress
As someone who advises organizations on image, crisis and reputation management issues, I have been continually distressed at witnessing the reputation of our great nation be reduced to shambles on the world stage. And, it would seem all self-inflicted by people in leadership who don’t know any better, I’m afraid. So, it was in that [...]
Solution to the Comcast Saga
For all the people who read this blog, maybe this posting can provide some ideas about a company that is managed by old-fashioned (defensive) thinking but has a few professionals who are really talented individuals. The issues regarding my wife’s ability to check her work email from home seem to have been solved, for now. [...]
