Speaker, Moderator

IABCDavid regularly lectures and is moderator at strategic development workshops, roundtables and conferences in the U.S. and Europe, from Washington, Prague and Dallas to Ljubljana and London. His remarks provide practical guidance and counsel on the need for organizational image, reputation and crisis expertise in today’s digital world.

David is advisor and counselor to CEOs and executives on enhancing organizational brand, awareness and reputation in today’s fiercely competitive digital world.He helps leaders to clearly navigate today’s complex challenges to brand management and underscore corporate value. David works with corporations and organizations on dynamic new concepts and methods to achieve greater influence and connection with stakeholders and audiences by knowing how to credibly and influentially manage their own news.

David’s audiences include business leaders, communications professionals, not-for-profit executives, association managers and students.

Slovenia_DEH_speechHe speaks about capturing competitive leadership, greater visibility, and the dynamics of corporate journalism to manage an organization’s own news with influence and credibility, using the tools of digital social media. He details strategic approaches to achieve influence, visibility and media attention.

Topics include, in brief:

  • Crisis Never Takes a Day Off in the Digital Environment: Safeguard Against the Unexpected and Come Out Ahead.
  • Making News in the Digital Era: Increasing Influence to Boost Brand Competitiveness.
  • How to Craft Messages to Control Conversations, Issues and Media Coverage.
  • Strategic Planning While-You-Wait: Henderson’s “S-O-S” Formula for Planning that Works!

 

Email: David (at) DavidHenderson (dot) com